So now you’ve decided on a direction for your car buying that is based on some good feelings with a nice blend of short and long term reward. You may also hate the term neurocarbuying, and quite frankly so do I; it’s a crappy term but its my crappy term. The next step is to […]Read more "Neurocarbuying* How to find a car."
(*Again, sorry for the cheesy neuro-blank title, but I’m sticking with it.) I wanted to add a brief interlude here to advocate a personal opinion I have about how to decide what car to buy: I think people should buy cars that are one “degree” more fun than they are prepared to do. This is […]Read more "Neurocarbuying*: In defense of fun cars."
*Quite possible the the worst Neuro-“Blank” combination yet; I’m sticking to it. There are many guides to how to buy a used car, but how many are written by a neuroscientist? Do they need to be written by a neuroscientist? Probably not. Either way, I am asked regularly for advice on how to buy […]Read more "Neurocarbuying*: How to buy a car using the science of decision-making Part One"