So you have now found the car, and you’re ready to start finding your actual car. This takes place in two steps: Contacting the seller, and doing the test drive. Before you start: a word on emotions. Again, choose your emotions wisely. Think of yourself as confident, cold and distant, evaluative, looking for the long term […]Read more "Neurocarbuying*: Evaluating a used car"
So now you’ve decided on a direction for your car buying that is based on some good feelings with a nice blend of short and long term reward. You may also hate the term neurocarbuying, and quite frankly so do I; it’s a crappy term but its my crappy term. The next step is to […]Read more "Neurocarbuying* How to find a car."